{"id":7858,"date":"2026-04-12T17:46:05","date_gmt":"2026-04-12T17:46:05","guid":{"rendered":"https:\/\/wide.sa\/?p=7858"},"modified":"2026-04-12T17:46:05","modified_gmt":"2026-04-12T17:46:05","slug":"how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar","status":"publish","type":"post","link":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/","title":{"rendered":"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639"},"content":{"rendered":"<p style=\"text-align: right\" data-start=\"561\" data-end=\"659\">\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0639\u062a\u0642\u062f \u0623\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u0642\u0631\u0623 \u0645\u062d\u062a\u0648\u0649 \u0645\u0648\u0642\u0639\u0643 \u0643\u0644\u0645\u0629 \u0628\u0643\u0644\u0645\u0629\u060c \u0641\u0623\u0646\u062a \u062a\u0628\u0646\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u062a\u0643 \u0639\u0644\u0649 \u0627\u0641\u062a\u0631\u0627\u0636 \u063a\u064a\u0631 \u0648\u0627\u0642\u0639\u064a.<\/p>\n<p style=\"text-align: right\" data-start=\"661\" data-end=\"762\">\u0627\u0644\u0648\u0627\u0642\u0639 \u0627\u0644\u0630\u064a \u0623\u062b\u0628\u062a\u062a\u0647 \u062f\u0631\u0627\u0633\u0627\u062a \u062a\u062a\u0628\u0639 \u062d\u0631\u0643\u0629 \u0627\u0644\u0639\u064a\u0646 \u0647\u0648 \u0623\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0644\u0627 \u064a\u0642\u0631\u0623\u2026 \u0628\u0644 \u064a\u0645\u0633\u062d \u0627\u0644\u0635\u0641\u062d\u0629 \u0628\u0633\u0631\u0639\u0629 \u0628\u062d\u062b\u064b\u0627 \u0639\u0646 \u0642\u064a\u0645\u0629.<\/p>\n<p style=\"text-align: right\" data-start=\"764\" data-end=\"789\">\u0648\u0647\u0646\u0627 \u064a\u0638\u0647\u0631 \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u0645\u0648\u0642\u0639:<\/p>\n\n<ul style=\"text-align: right\" data-start=\"791\" data-end=\"840\">\n \t<li data-section-id=\"72j0fq\" data-start=\"791\" data-end=\"808\">\u064a\u062c\u0630\u0628 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647<\/li>\n \t<li data-section-id=\"15tibpz\" data-start=\"809\" data-end=\"840\">\u0648\u0645\u0648\u0642\u0639 \u064a\u062a\u0645 \u062a\u062c\u0627\u0647\u0644\u0647 \u062e\u0644\u0627\u0644 \u062b\u0648\u0627\u0646\u064a<\/li>\n<\/ul>\n<p style=\"text-align: right\" data-start=\"842\" data-end=\"969\">\u0641\u064a \u0639\u0627\u0644\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\u060c \u0648\u062e\u0635\u0648\u0635\u064b\u0627 \u0645\u0639 \u062a\u0637\u0648\u0631 <a href=\"https:\/\/www.vision2030.gov.sa\/\">\u0627\u0644\u062a\u062d\u0648\u0644 \u0627\u0644\u0631\u0642\u0645\u064a \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629<\/a>\u060c \u0623\u0635\u0628\u062d \u0641\u0647\u0645 \u0633\u0644\u0648\u0643 \u0627\u0644\u0642\u0631\u0627\u0621\u0629 \u0639\u0646\u0635\u0631\u064b\u0627 \u062d\u0627\u0633\u0645\u064b\u0627 \u0641\u064a \u0646\u062c\u0627\u062d \u0623\u064a \u0645\u0648\u0642\u0639.<\/p>\n\n\n<div id=\"attachment_7864\" style=\"width: 310px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-7864\" class=\"size-medium wp-image-7864\" src=\"https:\/\/wide.sa\/en\/wp-content\/uploads\/2026\/04\/ChatGPT-Image-12-%D8%A3%D8%A8%D8%B1%D9%8A%D9%84-2026%D8%8C-04_39_27-%D9%85-300x200.png\" alt=\"\u062a\u0635\u0648\u0631 \u0628\u0635\u0631\u064a \u0644\u062a\u062a\u0628\u0639 \u062d\u0631\u0643\u0629 \u0627\u0644\u0639\u064a\u0646 \u0623\u062b\u0646\u0627\u0621 \u062a\u0635\u0641\u062d \u0635\u0641\u062d\u0629 \u0648\u064a\u0628\" width=\"300\" height=\"200\" \/><p id=\"caption-attachment-7864\" class=\"wp-caption-text\">\u064a\u0648\u0636\u062d \u0643\u064a\u0641 \u064a\u0642\u0648\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0645\u0633\u062d \u0627\u0644\u0635\u0641\u062d\u0629 \u0628\u0635\u0631\u064a\u064b\u0627 \u0628\u062f\u0644\u064b\u0627 \u0645\u0646 \u0642\u0631\u0627\u0621\u062a\u0647\u0627 \u0628\u0627\u0644\u0643\u0627\u0645\u0644<\/p><\/div>\n<h1 style=\"text-align: right\" data-section-id=\"14opot3\" data-start=\"1497\" data-end=\"1539\">\u0643\u064a\u0641 \u064a\u062a\u0639\u0627\u0645\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0631\u0642\u0645\u064a<\/h1>\n<p style=\"text-align: right\" data-start=\"1550\" data-end=\"1620\">\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u064a\u0648\u0645 \u064a\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0628\u0633\u0631\u0639\u0629 \u0639\u0627\u0644\u064a\u0629\u060c \u0648\u0627\u0644\u0633\u0628\u0628 \u064a\u0639\u0648\u062f \u0625\u0644\u0649 \u0645\u0627 \u064a\u0633\u0645\u0649:<\/p>\n\n\n<div id=\"attachment_7869\" style=\"width: 310px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-7869\" class=\"size-medium wp-image-7869\" src=\"https:\/\/wide.sa\/en\/wp-content\/uploads\/2026\/04\/cog-300x200.png\" alt=\"\u062a\u0635\u0645\u064a\u0645 \u064a\u0648\u0636\u062d \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u0648\u0627\u062c\u0647\u0629 \u0645\u0639\u0642\u062f\u0629 \u0648\u0648\u0627\u062c\u0647\u0629 \u0628\u0633\u064a\u0637\u0629\" width=\"300\" height=\"200\" srcset=\"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/cog-300x200.png 300w, https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/cog-1024x683.png 1024w, https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/cog-768x512.png 768w, https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/cog.png 1536w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><p id=\"caption-attachment-7869\" class=\"wp-caption-text\">\u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u062a\u0639\u0642\u064a\u062f \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0644\u0649 \u0627\u0644\u0641\u0647\u0645 \u0648\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631<\/p><\/div>\n<h3 style=\"text-align: right\" data-section-id=\"1o8ha3a\" data-start=\"1622\" data-end=\"1644\"><a href=\"https:\/\/www.usability.gov\/how-to-and-tools\/methods\/cognitive-load.html\">\u00a0\u0627\u0644\u062d\u0645\u0644 \u0627\u0644\u0645\u0639\u0631\u0641\u064a<\/a><\/h3>\n<p style=\"text-align: right\" data-start=\"1646\" data-end=\"1713\">\u0643\u0644\u0645\u0627 \u0632\u0627\u062f \u062a\u0639\u0642\u064a\u062f \u0627\u0644\u0635\u0641\u062d\u0629\u060c \u0632\u0627\u062f \u0627\u0644\u0636\u063a\u0637 \u0627\u0644\u0630\u0647\u0646\u064a\u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u064a\u0628\u062f\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a:<\/p>\n\n<ul data-start=\"1715\" data-end=\"1781\">\n \t<li style=\"text-align: right\" data-section-id=\"hgl93w\" data-start=\"1715\" data-end=\"1739\">\u062a\u062c\u0627\u0647\u0644 \u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u0637\u0648\u064a\u0644\u0629<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"iuf3ja\" data-start=\"1740\" data-end=\"1759\">\u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0639\u0646\u0627\u0648\u064a\u0646<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"o2jtfx\" data-start=\"1760\" data-end=\"1781\">\u0627\u0644\u0642\u0641\u0632 \u0628\u064a\u0646 \u0627\u0644\u0623\u0642\u0633\u0627\u0645<\/li>\n<\/ul>\n<h1 style=\"text-align: right\" data-section-id=\"1a4e8j9\" data-start=\"2265\" data-end=\"2283\">\u0646\u0645\u0637 \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F<\/h1>\n<p style=\"text-align: right\" data-start=\"2294\" data-end=\"2380\">\u064a\u0639\u062f \u0646\u0645\u0637 \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0645\u0646 \u0623\u0634\u0647\u0631 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0627\u0644\u062a\u064a \u062a\u0645 \u0627\u0643\u062a\u0634\u0627\u0641\u0647\u0627 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062f\u0631\u0627\u0633\u0627\u062a <a href=\"https:\/\/www.nngroup.com\/articles\/eye-tracking\/\">\u062a\u062a\u0628\u0639 \u062d\u0631\u0643\u0629 \u0627\u0644\u0639\u064a\u0646<\/a>.<\/p>\n\n<h3 style=\"text-align: right\" data-section-id=\"69aluh\" data-start=\"2452\" data-end=\"2470\"><a href=\"https:\/\/www.nngroup.com\/articles\/f-shaped-pattern-reading-web-content\/\">\u00a0\u0643\u064a\u0641 \u064a\u0639\u0645\u0644\u061f<\/a><\/h3>\n<p style=\"text-align: right\" data-start=\"2472\" data-end=\"2499\">\u064a\u062a\u062d\u0631\u0643 \u0646\u0638\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0643\u0627\u0644\u062a\u0627\u0644\u064a:<\/p>\n\n<ul style=\"text-align: right\" data-start=\"2501\" data-end=\"2578\">\n \t<li data-section-id=\"qdvilb\" data-start=\"2501\" data-end=\"2524\">\u062e\u0637 \u0623\u0641\u0642\u064a \u0623\u0639\u0644\u0649 \u0627\u0644\u0635\u0641\u062d\u0629<\/li>\n \t<li data-section-id=\"d0bg9g\" data-start=\"2525\" data-end=\"2546\">\u062e\u0637 \u0623\u0641\u0642\u064a \u0623\u0642\u0635\u0631 \u062a\u062d\u062a\u0647<\/li>\n \t<li data-section-id=\"11jihbs\" data-start=\"2547\" data-end=\"2578\">\u0645\u0633\u062d \u0639\u0645\u0648\u062f\u064a \u0639\u0644\u0649 \u0627\u0644\u062c\u0627\u0646\u0628 \u0627\u0644\u0623\u064a\u0633\u0631<\/li>\n<\/ul>\n<h3 style=\"text-align: right\" data-section-id=\"ufbcoh\" data-start=\"2664\" data-end=\"2684\">\u00a0\u0644\u0645\u0627\u0630\u0627 \u064a\u062d\u062f\u062b\u061f<\/h3>\n<p style=\"text-align: right\" data-start=\"2686\" data-end=\"2707\">\u0644\u0623\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u0628\u062d\u062b \u0639\u0646:<\/p>\n\n<ul style=\"text-align: right\" data-start=\"2709\" data-end=\"2770\">\n \t<li data-section-id=\"9xxd1g\" data-start=\"2709\" data-end=\"2735\">\u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0645\u0647\u0645\u0629 \u0628\u0633\u0631\u0639\u0629<\/li>\n \t<li data-section-id=\"hae2zk\" data-start=\"2736\" data-end=\"2757\">\u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629<\/li>\n \t<li data-section-id=\"4tbauv\" data-start=\"2758\" data-end=\"2770\">\u0627\u0644\u0639\u0646\u0627\u0648\u064a\u0646<\/li>\n<\/ul>\n<p style=\"text-align: right\" data-start=\"2772\" data-end=\"2811\">\u0648\u0647\u0630\u0627 \u0645\u0631\u062a\u0628\u0637 \u0645\u0628\u0627\u0634\u0631\u0629 \u0628\u0640 <a href=\"https:\/\/www.interaction-design.org\/literature\/topics\/user-behavior\">\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/a>.<\/p>\n\n\n<div id=\"attachment_7866\" style=\"width: 310px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-7866\" class=\"size-medium wp-image-7866\" src=\"https:\/\/wide.sa\/en\/wp-content\/uploads\/2026\/04\/ChatGPT-Image-12-%D8%A3%D8%A8%D8%B1%D9%8A%D9%84-2026%D8%8C-05_40_31-%D9%85-300x200.png\" alt=\"\u0646\u0645\u0637 F \u0641\u064a \u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649\" width=\"300\" height=\"200\" \/><p id=\"caption-attachment-7866\" class=\"wp-caption-text\">\u064a\u0648\u0636\u062d \u0647\u0630\u0627 \u0627\u0644\u0634\u0643\u0644 \u0643\u064a\u0641 \u064a\u0631\u0643\u0632 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0644\u0649 \u0627\u0644\u0633\u0637\u0648\u0631 \u0627\u0644\u0623\u0648\u0644\u0649 \u062b\u0645 \u064a\u062a\u062d\u0631\u0643 \u0639\u0645\u0648\u062f\u064a\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u062c\u0627\u0646\u0628<\/p><\/div>\n<h1 style=\"text-align: right\" data-section-id=\"162sy7\" data-start=\"3303\" data-end=\"3323\">\u0643\u064a\u0641 \u062a\u0633\u062a\u063a\u0644 \u0646\u0645\u0637 F<\/h1>\n<p style=\"text-align: right\" data-start=\"3334\" data-end=\"3351\">\u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0641\u0636\u0644 \u0623\u062f\u0627\u0621:<\/p>\n\n<ul style=\"text-align: right\" data-start=\"3353\" data-end=\"3453\">\n \t<li data-section-id=\"o92jwi\" data-start=\"3353\" data-end=\"3383\">\u0636\u0639 \u0623\u0647\u0645 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0641\u064a \u0627\u0644\u0623\u0639\u0644\u0649<\/li>\n \t<li data-section-id=\"vhlrrn\" data-start=\"3384\" data-end=\"3407\">\u0627\u0633\u062a\u062e\u062f\u0645 \u0639\u0646\u0627\u0648\u064a\u0646 \u0648\u0627\u0636\u062d\u0629<\/li>\n \t<li data-section-id=\"1w6gncc\" data-start=\"3408\" data-end=\"3434\">\u0627\u062c\u0639\u0644 \u0628\u062f\u0627\u064a\u0629 \u0627\u0644\u0641\u0642\u0631\u0629 \u0642\u0648\u064a\u0629<\/li>\n \t<li data-section-id=\"lhf2n3\" data-start=\"3435\" data-end=\"3453\">\u0627\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0642\u0648\u0627\u0626\u0645<\/li>\n<\/ul>\n<p style=\"text-align: right\" data-start=\"3455\" data-end=\"3494\">\u0648\u0647\u0630\u0627 \u064a\u062f\u062e\u0644 \u0636\u0645\u0646 <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/creating-helpful-content\">\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/a>.<\/p>\n\n<h1 style=\"text-align: right\" data-section-id=\"1a4e8ix\" data-start=\"3609\" data-end=\"3627\">\u0646\u0645\u0637 \u0627\u0644\u0642\u0631\u0627\u0621\u0629 Z<\/h1>\n<p style=\"text-align: right\" data-start=\"3638\" data-end=\"3683\">\u064a\u0638\u0647\u0631 \u0647\u0630\u0627 \u0627\u0644\u0646\u0645\u0637 \u063a\u0627\u0644\u0628\u064b\u0627 \u0641\u064a \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0628\u0633\u064a\u0637\u0629 \u0645\u062b\u0644:<\/p>\n\n<ul data-start=\"3685\" data-end=\"3744\">\n \t<li style=\"text-align: right\" data-section-id=\"1tt7epd\" data-start=\"3685\" data-end=\"3705\">\u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"1vla9km\" data-start=\"3706\" data-end=\"3723\">\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u062e\u062f\u0645\u0627\u062a<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"1mb1etc\" data-start=\"3724\" data-end=\"3744\"><a href=\"https:\/\/www.usability.gov\/how-to-and-tools\/methods\/landing-page.html\">\u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0645\u0642\u0635\u0648\u062f\u0629<\/a><\/li>\n<\/ul>\n<h3 style=\"text-align: right\" data-section-id=\"69aluh\" data-start=\"3845\" data-end=\"3863\">\u00a0\u0643\u064a\u0641 \u064a\u0639\u0645\u0644\u061f<\/h3>\n<ul style=\"text-align: right\" data-start=\"3865\" data-end=\"3946\">\n \t<li data-section-id=\"l4sdq6\" data-start=\"3865\" data-end=\"3888\">\u064a\u0628\u062f\u0623 \u0645\u0646 \u0623\u0639\u0644\u0649 \u0627\u0644\u064a\u0633\u0627\u0631<\/li>\n \t<li data-section-id=\"ahn19w\" data-start=\"3889\" data-end=\"3905\">\u064a\u062a\u062d\u0631\u0643 \u0644\u0644\u064a\u0645\u064a\u0646<\/li>\n \t<li data-section-id=\"9n02sn\" data-start=\"3906\" data-end=\"3924\">\u064a\u0646\u0632\u0644 \u0628\u0634\u0643\u0644 \u0642\u0637\u0631\u064a<\/li>\n \t<li data-section-id=\"1d1l4o5\" data-start=\"3925\" data-end=\"3946\">\u064a\u0646\u062a\u0647\u064a \u0623\u0633\u0641\u0644 \u0627\u0644\u0635\u0641\u062d\u0629<\/li>\n<\/ul>\n<h3 style=\"text-align: right\" data-section-id=\"15bcere\" data-start=\"3948\" data-end=\"3970\">\u00a0\u0644\u0645\u0627\u0630\u0627 \u0647\u0648 \u0645\u0647\u0645\u061f<\/h3>\n<p style=\"text-align: right\" data-start=\"3972\" data-end=\"3982\">\u0644\u0623\u0646\u0647 \u064a\u062d\u062f\u062f:<\/p>\n\n<ul data-start=\"3984\" data-end=\"4026\">\n \t<li style=\"text-align: right\" data-section-id=\"c9ly7c\" data-start=\"3984\" data-end=\"4001\">\u0645\u0633\u0627\u0631 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"pgh73y\" data-start=\"4002\" data-end=\"4026\">\u0623\u0645\u0627\u0643\u0646 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0645\u0647\u0645\u0629<\/li>\n<\/ul>\n<div id=\"attachment_7862\" style=\"width: 310px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-7862\" class=\"size-medium wp-image-7862\" src=\"https:\/\/wide.sa\/en\/wp-content\/uploads\/2026\/04\/%D8%B5%D9%88%D8%B1%D8%A9-3-300x200.png\" alt=\"\u0646\u0645\u0637 Z \u0641\u064a \u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0647\u0628\u0648\u0637\" width=\"300\" height=\"200\" \/><p id=\"caption-attachment-7862\" class=\"wp-caption-text\">\u064a\u0648\u0636\u062d \u0647\u0630\u0627 \u0627\u0644\u0634\u0643\u0644 \u0643\u064a\u0641 \u064a\u062a\u062d\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0628\u0631 \u0627\u0644\u0635\u0641\u062d\u0629 \u0628\u0634\u0643\u0644 \u0645\u062a\u0633\u0644\u0633\u0644 \u0646\u062d\u0648 \u0632\u0631 \u0627\u0644\u062a\u062d\u0648\u064a\u0644<\/p><\/div>\n<h1 style=\"text-align: right\" data-section-id=\"z7snwk\" data-start=\"4371\" data-end=\"4401\">\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0648\u064a\u0644<\/h1>\n<p style=\"text-align: right\" data-start=\"4412\" data-end=\"4452\">\u0625\u0630\u0627 \u0644\u0645 \u064a\u062a\u0645 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0635\u0641\u062d\u0629 \u0648\u0641\u0642 \u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0645\u0627\u0637:<\/p>\n<p style=\"text-align: right\" data-start=\"4454\" data-end=\"4511\">\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u062a\u0634\u062a\u062a<br data-start=\"4471\" data-end=\"4474\" \/>\u00a0\u0644\u0627 \u064a\u0641\u0647\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649<br data-start=\"4492\" data-end=\"4495\" \/>\u00a0\u064a\u063a\u0627\u062f\u0631 \u0628\u0633\u0631\u0639\u0629<\/p>\n<p style=\"text-align: right\" data-start=\"4513\" data-end=\"4529\">\u0623\u0645\u0627 \u0639\u0646\u062f \u062a\u0637\u0628\u064a\u0642\u0647\u0627:<\/p>\n<p style=\"text-align: right\" data-start=\"4531\" data-end=\"4596\">\u00a0\u062a\u0632\u064a\u062f <a href=\"https:\/\/developers.google.com\/analytics\/devguides\/collection\/ga4\/conversions\">\u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644<\/a><br data-start=\"4557\" data-end=\"4560\" \/>\u00a0\u064a\u062a\u062d\u0633\u0646 \u0627\u0644\u062a\u0641\u0627\u0639\u0644<br data-start=\"4576\" data-end=\"4579\" \/>\u00a0\u064a\u0631\u062a\u0641\u0639 \u0627\u0644\u0623\u062f\u0627\u0621<\/p>\n\n<h1 style=\"text-align: right\" data-section-id=\"skdei\" data-start=\"4701\" data-end=\"4731\">\u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0645\u0639 \u0627\u0644\u062a\u0633\u0644\u0633\u0644 \u0627\u0644\u0628\u0635\u0631\u064a<\/h1>\n<p style=\"text-align: right\" data-start=\"4742\" data-end=\"4799\"><a href=\"https:\/\/ixdf.org\/literature\/topics\/visual-hierarchy\">\u0627\u0644\u062a\u0633\u0644\u0633\u0644 \u0627\u0644\u0628\u0635\u0631\u064a <\/a>\u0647\u0648 \u062a\u0631\u062a\u064a\u0628 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0628\u0637\u0631\u064a\u0642\u0629 \u062a\u0642\u0648\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/p>\n<p style=\"text-align: right\" data-start=\"4893\" data-end=\"4898\">\u0645\u062b\u0627\u0644:<\/p>\n\n<ul data-start=\"4900\" data-end=\"4954\">\n \t<li style=\"text-align: right\" data-section-id=\"1xcvtry\" data-start=\"4900\" data-end=\"4913\">\u0639\u0646\u0648\u0627\u0646 \u0642\u0648\u064a<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"10igje9\" data-start=\"4914\" data-end=\"4927\">\u0648\u0635\u0641 \u0645\u062e\u062a\u0635\u0631<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"1a8xxx\" data-start=\"4928\" data-end=\"4941\">\u0639\u0646\u0635\u0631 \u0628\u0635\u0631\u064a<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"1yer2l1\" data-start=\"4942\" data-end=\"4954\">\u0632\u0631 \u0625\u062c\u0631\u0627\u0621<\/li>\n<\/ul>\n<div id=\"attachment_7871\" style=\"width: 310px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-7871\" class=\"size-medium wp-image-7871\" src=\"https:\/\/wide.sa\/en\/wp-content\/uploads\/2026\/04\/%D8%B5%D9%88%D8%B1%D8%A9-4-300x167.png\" alt=\"\u0627\u0644\u062a\u0633\u0644\u0633\u0644 \u0627\u0644\u0628\u0635\u0631\u064a \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649\" width=\"300\" height=\"167\" \/><p id=\"caption-attachment-7871\" class=\"wp-caption-text\">\u062a\u0631\u062a\u064a\u0628 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0644\u0649 \u0627\u0644\u0641\u0647\u0645 \u0648\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631<\/p><\/div>\n<h1 style=\"text-align: right\" data-section-id=\"fbuua7\" data-start=\"5317\" data-end=\"5345\">\u062a\u0637\u0628\u064a\u0642 \u0639\u0644\u0649 \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0639\u0648\u062f\u064a<\/h1>\n<p style=\"text-align: right\" data-start=\"5356\" data-end=\"5364\">\u0645\u0639 \u062a\u0637\u0648\u0631:<\/p>\n\n<ul style=\"text-align: right\" data-start=\"5366\" data-end=\"5459\">\n \t<li data-section-id=\"102wf6n\" data-start=\"5366\" data-end=\"5404\"><a href=\"https:\/\/monshaat.gov.sa\/ar\">\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u062d\u0643\u0648\u0645\u064a\u0629<\/a><\/li>\n \t<li data-section-id=\"1imlzos\" data-start=\"5405\" data-end=\"5430\">\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/li>\n \t<li data-section-id=\"19b1ucj\" data-start=\"5431\" data-end=\"5459\">\u062f\u0648\u0631 \u0647\u064a\u0626\u0629<a href=\"https:\/\/dga.gov.sa\/ar\"> \u0627\u0644\u062d\u0643\u0648\u0645\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/a><\/li>\n<\/ul>\n<p style=\"text-align: right\" data-start=\"5461\" data-end=\"5509\">\u0623\u0635\u0628\u062d \u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0648\u0641\u0642 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/p>\n\n<h1 style=\"text-align: right\" data-section-id=\"124s6wx\" data-start=\"5600\" data-end=\"5616\">\u0623\u062e\u0637\u0627\u0621 \u0634\u0627\u0626\u0639\u0629<\/h1>\n<ul data-start=\"5627\" data-end=\"5701\">\n \t<li style=\"text-align: right\" data-section-id=\"1vdp3v3\" data-start=\"5627\" data-end=\"5642\">\u0641\u0642\u0631\u0627\u062a \u0637\u0648\u064a\u0644\u0629<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"1ouycvc\" data-start=\"5643\" data-end=\"5660\">\u063a\u064a\u0627\u0628 \u0627\u0644\u0639\u0646\u0627\u0648\u064a\u0646<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"boxzg3\" data-start=\"5661\" data-end=\"5677\">\u062a\u0635\u0645\u064a\u0645 \u0639\u0634\u0648\u0627\u0626\u064a<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"1sdvs3i\" data-start=\"5678\" data-end=\"5701\">\u0639\u062f\u0645 \u0648\u0636\u0648\u062d \u0632\u0631 \u0627\u0644\u0625\u062c\u0631\u0627\u0621<\/li>\n<\/ul>\n<h1 style=\"text-align: right\" data-section-id=\"cd6eik\" data-start=\"5708\" data-end=\"5728\">\u062a\u0648\u0635\u064a\u0627\u062a<\/h1>\n<ul data-start=\"5739\" data-end=\"5868\">\n \t<li style=\"text-align: right\" data-section-id=\"2frp5b\" data-start=\"5739\" data-end=\"5771\">\u0635\u0645\u0645 \u0627\u0644\u0635\u0641\u062d\u0629 \u0642\u0628\u0644 \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"x0o6i8\" data-start=\"5772\" data-end=\"5793\">\u0627\u0643\u062a\u0628 \u0644\u0644\u0645\u0633\u062d \u0627\u0644\u0628\u0635\u0631\u064a<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"cp3usp\" data-start=\"5794\" data-end=\"5819\">\u0627\u0633\u062a\u062e\u062f\u0645 \u0646\u0645\u0637 F \u0644\u0644\u0645\u0642\u0627\u0644\u0627\u062a<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"haej8o\" data-start=\"5820\" data-end=\"5844\">\u0627\u0633\u062a\u062e\u062f\u0645 \u0646\u0645\u0637 Z \u0644\u0644\u0635\u0641\u062d\u0627\u062a<\/li>\n \t<li style=\"text-align: right\" data-section-id=\"o4ptqt\" data-start=\"5845\" data-end=\"5868\">\u0627\u062e\u062a\u0628\u0631 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/li>\n<\/ul>\n&nbsp;\n<p style=\"text-align: right\" data-start=\"6213\" data-end=\"6267\">\u0647\u0644 \u0645\u0648\u0642\u0639\u0643 \u0645\u0635\u0645\u0645 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u2026 \u0623\u0645 \u0645\u062c\u0631\u062f \u0627\u062c\u062a\u0647\u0627\u062f\u061f<\/p>\n<p style=\"text-align: right\" data-start=\"6269\" data-end=\"6371\">\u0641\u064a \u0648\u0627\u064a\u062f\u060c \u0646\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0628\u0646\u0627\u0621 \u062a\u062c\u0631\u0628\u0629 \u0631\u0642\u0645\u064a\u0629 \u0645\u0628\u0646\u064a\u0629 \u0639\u0644\u0649 \u062a\u062d\u0644\u064a\u0644 \u062d\u0642\u064a\u0642\u064a\u060c \u0645\u0645\u0627 \u064a\u0631\u0641\u0639 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0648\u064a\u0632\u064a\u062f \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0628\u0634\u0643\u0644 \u0645\u0628\u0627\u0634\u0631.<\/p>\n<p style=\"text-align: right\" data-start=\"6373\" data-end=\"6383\">\u0627\u0628\u062f\u0623 \u0627\u0644\u0622\u0646:<\/p>\n<p style=\"text-align: right\" data-start=\"6385\" data-end=\"6421\"><a class=\"decorated-link\" href=\"https:\/\/wide.sa\/en\/about-us\/contact-us\/\" target=\"_new\" rel=\"noopener\" data-start=\"6385\" data-end=\"6421\">https:\/\/wide.sa\/en\/about-us\/contact-us\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0639\u062a\u0642\u062f \u0623\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u0642\u0631\u0623 \u0645\u062d\u062a\u0648\u0649 \u0645\u0648\u0642\u0639\u0643 \u0643\u0644\u0645\u0629 \u0628\u0643\u0644\u0645\u0629\u060c \u0641\u0623\u0646\u062a \u062a\u0628\u0646\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u062a\u0643 \u0639\u0644\u0649 \u0627\u0641\u062a\u0631\u0627\u0636 \u063a\u064a\u0631 \u0648\u0627\u0642\u0639\u064a. \u0627\u0644\u0648\u0627\u0642\u0639 \u0627\u0644\u0630\u064a \u0623\u062b\u0628\u062a\u062a\u0647 [&hellip;]","protected":false},"author":2,"featured_media":7859,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,28],"tags":[47,56,75,78,92,94,119,120,126,131],"class_list":["post-7858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-27","category-28","tag-cro","tag-eye-tracking","tag-ux","tag-ux-","tag-92","tag-94","tag-119","tag-120","tag-126","tag-131"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 - Digital Marketing Agency in Riyadh, KS | WIDE<\/title>\n<meta name=\"description\" content=\"\u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0637 F \u0648 Z\u060c \u0648\u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 - Digital Marketing Agency in Riyadh, KS | WIDE\" \/>\n<meta property=\"og:description\" content=\"\u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0637 F \u0648 Z\u060c \u0648\u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Marketing Agency in Riyadh, KS | WIDE\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-12T17:46:05+00:00\" \/>\n<meta name=\"author\" content=\"en\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"en\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/\"},\"author\":{\"name\":\"en\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#\\\/schema\\\/person\\\/002cd34f6aa96eac666f0a914d5a6312\"},\"headline\":\"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639\",\"datePublished\":\"2026-04-12T17:46:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/\"},\"wordCount\":50,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/wide.sa\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/04\\\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png\",\"keywords\":[\"CRO\",\"Eye Tracking\",\"UX\",\"UX \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629\",\"\u0627\u0644\u062a\u062d\u0648\u0644 \u0627\u0644\u0631\u0642\u0645\u064a\",\"\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\",\"\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\",\"\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062d\u0648\u064a\u0644\",\"\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0648\u0627\u0642\u0639\",\"\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\"],\"articleSection\":[\"\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\",\"\u0639\u0644\u0645 \u0627\u0644\u0646\u0641\u0633 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/\",\"url\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/\",\"name\":\"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 - Digital Marketing Agency in Riyadh, KS | WIDE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/wide.sa\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/04\\\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png\",\"datePublished\":\"2026-04-12T17:46:05+00:00\",\"description\":\"\u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0637 F \u0648 Z\u060c \u0648\u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/#primaryimage\",\"url\":\"https:\\\/\\\/wide.sa\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/04\\\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png\",\"contentUrl\":\"https:\\\/\\\/wide.sa\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/04\\\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png\",\"width\":1024,\"height\":1044,\"caption\":\"\u062a\u0635\u0648\u0631 \u0628\u0635\u0631\u064a \u064a\u0648\u0636\u062d \u0643\u064a\u0641 \u062a\u062a\u062d\u0631\u0643 \u0639\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u062f\u0627\u062e\u0644 \u0627\u0644\u0635\u0641\u062d\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631 \u0630\u0644\u0643 \u0639\u0644\u0649 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/2026\\\/04\\\/12\\\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/wide.sa\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/wide.sa\\\/en\\\/\",\"name\":\"Digital Marketing Agency in Riyadh, KS | WIDE\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/wide.sa\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#organization\",\"name\":\"Digital Marketing Agency in Riyadh, KS | WIDE\",\"url\":\"https:\\\/\\\/wide.sa\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/wide.sa\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/04\\\/wide-logo.svg\",\"contentUrl\":\"https:\\\/\\\/wide.sa\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/04\\\/wide-logo.svg\",\"width\":548,\"height\":185,\"caption\":\"Digital Marketing Agency in Riyadh, KS | WIDE\"},\"image\":{\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/wide.sa\\\/en\\\/#\\\/schema\\\/person\\\/002cd34f6aa96eac666f0a914d5a6312\",\"name\":\"en\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0dbec803b25e23df45d787a7d82caded6439d0f4bb097f2e136326131dfb8a3b?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0dbec803b25e23df45d787a7d82caded6439d0f4bb097f2e136326131dfb8a3b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0dbec803b25e23df45d787a7d82caded6439d0f4bb097f2e136326131dfb8a3b?s=96&d=mm&r=g\",\"caption\":\"en\"},\"url\":\"https:\\\/\\\/wide.sa\\\/en\\\/author\\\/en\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 - Digital Marketing Agency in Riyadh, KS | WIDE","description":"\u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0637 F \u0648 Z\u060c \u0648\u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 - Digital Marketing Agency in Riyadh, KS | WIDE","og_description":"\u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0637 F \u0648 Z\u060c \u0648\u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629.","og_url":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/","og_site_name":"Digital Marketing Agency in Riyadh, KS | WIDE","article_published_time":"2026-04-12T17:46:05+00:00","author":"en","twitter_card":"summary_large_image","twitter_image":"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png","twitter_misc":{"Written by":"en","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/#article","isPartOf":{"@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/"},"author":{"name":"en","@id":"https:\/\/wide.sa\/en\/#\/schema\/person\/002cd34f6aa96eac666f0a914d5a6312"},"headline":"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639","datePublished":"2026-04-12T17:46:05+00:00","mainEntityOfPage":{"@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/"},"wordCount":50,"commentCount":0,"publisher":{"@id":"https:\/\/wide.sa\/en\/#organization"},"image":{"@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/#primaryimage"},"thumbnailUrl":"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png","keywords":["CRO","Eye Tracking","UX","UX \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629","\u0627\u0644\u062a\u062d\u0648\u0644 \u0627\u0644\u0631\u0642\u0645\u064a","\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a","\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645","\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062d\u0648\u064a\u0644","\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0648\u0627\u0642\u0639","\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645"],"articleSection":["\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643","\u0639\u0644\u0645 \u0627\u0644\u0646\u0641\u0633 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/","url":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/","name":"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 - Digital Marketing Agency in Riyadh, KS | WIDE","isPartOf":{"@id":"https:\/\/wide.sa\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/#primaryimage"},"image":{"@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/#primaryimage"},"thumbnailUrl":"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png","datePublished":"2026-04-12T17:46:05+00:00","description":"\u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0637 F \u0648 Z\u060c \u0648\u0643\u064a\u0641 \u062a\u0624\u062b\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629.","breadcrumb":{"@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/#primaryimage","url":"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png","contentUrl":"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/\u0635\u0648\u0631\u0629-\u0631\u0626\u064a\u0633\u064a\u0633\u0629-12.png","width":1024,"height":1044,"caption":"\u062a\u0635\u0648\u0631 \u0628\u0635\u0631\u064a \u064a\u0648\u0636\u062d \u0643\u064a\u0641 \u062a\u062a\u062d\u0631\u0643 \u0639\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u062f\u0627\u062e\u0644 \u0627\u0644\u0635\u0641\u062d\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631 \u0630\u0644\u0643 \u0639\u0644\u0649 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647"},{"@type":"BreadcrumbList","@id":"https:\/\/wide.sa\/en\/2026\/04\/12\/how-do-users-read-content-the-f-and-z-patterns-and-their-impact-on-user-experience-ux-and-conversion-ar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wide.sa\/en\/"},{"@type":"ListItem","position":2,"name":"\u0643\u064a\u0641 \u064a\u0642\u0631\u0623 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0641\u0639\u0644\u064a\u064b\u0627: \u0623\u0633\u0631\u0627\u0631 \u0646\u0645\u0637\u064a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 F \u0648 Z \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0645\u0627 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639"}]},{"@type":"WebSite","@id":"https:\/\/wide.sa\/en\/#website","url":"https:\/\/wide.sa\/en\/","name":"Digital Marketing Agency in Riyadh, KS | WIDE","description":"","publisher":{"@id":"https:\/\/wide.sa\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wide.sa\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/wide.sa\/en\/#organization","name":"Digital Marketing Agency in Riyadh, KS | WIDE","url":"https:\/\/wide.sa\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wide.sa\/en\/#\/schema\/logo\/image\/","url":"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/wide-logo.svg","contentUrl":"https:\/\/wide.sa\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/wide-logo.svg","width":548,"height":185,"caption":"Digital Marketing Agency in Riyadh, KS | WIDE"},"image":{"@id":"https:\/\/wide.sa\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/wide.sa\/en\/#\/schema\/person\/002cd34f6aa96eac666f0a914d5a6312","name":"en","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/0dbec803b25e23df45d787a7d82caded6439d0f4bb097f2e136326131dfb8a3b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0dbec803b25e23df45d787a7d82caded6439d0f4bb097f2e136326131dfb8a3b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0dbec803b25e23df45d787a7d82caded6439d0f4bb097f2e136326131dfb8a3b?s=96&d=mm&r=g","caption":"en"},"url":"https:\/\/wide.sa\/en\/author\/en\/"}]}},"_links":{"self":[{"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/posts\/7858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/comments?post=7858"}],"version-history":[{"count":0,"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/posts\/7858\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/media\/7859"}],"wp:attachment":[{"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/media?parent=7858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/categories?post=7858"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wide.sa\/en\/wp-json\/wp\/v2\/tags?post=7858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}